Chinese Strategy | Balmer Agency

Chinese
Strategy

Develop your China strategy today.

Looking to grow your domestic Chinese customer base or establish a presence in China? Developing a thoughtful marketing strategy is the first step towards success. We can help.

Why market to Chinese audiences?

Strategy across overseas and domestic audiences

Educated, influential, and with unprecedented spending power. Successfully engaging contemporary Chinese consumer can have lucrative results for your business. Whether it’s about winning over the 1.4 billion+ potential customers on the mainland or building rapport within Australia’s domestic Chinese community, we can help you build a robust strategy to create cut through here in Australia, or abroad.

We speak the language

Want to grow your Chinese customer base? It can be difficult to have your brand heard if you don’t communicate effectively with your target audience. At Balmer Agency, our team of native Chinese (Mandarin) speakers can help you break down language barriers and deliver a message that resonates.

An east meets west approach

Branching out into Chinese social media can be challenging especially with a whole range of unfamiliar metrics. Our experience with both western and eastern platforms can help bridge the gap. We report success metrics that you understand. No lengthy explanations or excuses needed.

Helping you create a buzz

Whether it’s launching a new product, or hosting a grand event, make sure your next campaign is anything but ordinary. We will deliver buzz-worthy campaigns by engaging popular KOLs (Key Opinion Leaders aka influencers) and executing online/offline activations.

SOCIAL

TESTIMONIALS

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Jessica Campbell, National Relationship Manager, Far East Consortium

FEC has been working with Balmer for 6-months and the results have been well above our expectations. We have increased our social media audience by 74%, website traffic by 183.15% and achieved an avg. of 92 enquires per month.
We absolutely see Balmer as an extension to our marketing team!

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Matt Sampson, Founder & Director, uTenant

I reached out to Balmer Agency to launch my new business venture, and they have been instrumental in launching and marketing uTenant. I have felt as though their team is part of my own team, as they are great collaborators, seamlessly sharing their knowledge and marketing expertise for uTenant exactly as I envisaged. I would highly recommend Balmer Agency to anyone wanting marketing and communications services with friendly support and professional advice.

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Peter Anderson, CEO, Victorian Transport Association

Balmer Agency have been our trusted online advisors for over three years, providing high quality consulting services and operational solutions in a time when our organisation experienced rapid change and growth. The Balmer team provides dedicated support on our digital marketing requirements.

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James Mackie, MD, JOST Australia

Balmer Agency has helped us implement marketing initiatives that have transformed a number of our business processes, delivering efficiencies across the board. The team have been easy and fun to work with, and their assistance in localising our global marketing assets to support our region has been invaluable. We look forward to a continued partnership with them.

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Luke Sartori, Owner, Jetport Airport Parking

We enlisted Balmer Agency to help leverage social media platforms to increase bookings, build brand awareness and our online footprint. They are easy to work with and deliver great results.

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Richard Coloretti, CEO, Edgewise Insurance Brokers P/L

Partnering with Balmer has been a seamless process. Their approach is consultative and transparent and we appreciate their ROI driven approach – particularly given our results!

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